October 10, 2014

NEWS: Michigan Sierra Club Launches Online Political Advertising Campaign

October 10, 2014

Mike Berkowitz

Michigan Sierra Club Launches Online Political Advertising Campaign
Nation’s Largest Grassroots Conservation Organization to target Gubernatorial and State Legislative races

LANSING, MI  - Today, the Michigan Chapter of the Sierra Club launched an online political advertising campaign in support of Mark Schauer and ten candidates for the Michigan Legislature.  The campaign includes a video featuring Sierra Club Michigan Chapter Director Anne Woiwode and Schauer, who is endorsed by the Sierra Club.

The ads also target ten state legislative districts supporting David Haener (House District 23), Sandy Colvin (House District 39), Annie Brown (House District 66), Theresa Abed (House District 71), Winnie Brinks (House District 76), Annie Braidwood (House District 85), Collene Lamonte (House District 91), Bryan Mielke (House District 99), Tom Stobie (House District 101) and Dian Slavens (Senate District 7).

“We are using online capabilities to reach Sierra Club and other environmental supporters with a message letting them know which candidates support protecting our Great Lakes system and which do not,” said Mike Berkowitz, Political Director of the Sierra Club Michigan Chapter. “By linking ads to our legislative scorecard, voter guide, and endorsed candidate websites, voters will be able to access information letting them know where candidates stand on issues important to Michigan’s future.”

To see a full list of the Michigan Sierra Club’s endorsements, click here.

About the Sierra Club
The Sierra Club is America’s largest and most influential grassroots environmental organization, with more than 2.4 million members and supporters nationwide, and over 150,000 in Michigan. In addition to creating opportunities for people of all ages, levels and locations to have meaningful outdoor experiences, the Sierra Club works to safeguard the health of our communities, protect wildlife, and preserve our remaining wild places through grassroots activism, public education, lobbying, and litigation. For more information, visit 

Paid for by Michigan Sierra PAC (109 E. Grand River Ave. Lansing, MI 48906)